Books
Chasing Perfection
Are you a leader who struggles with self-doubt or a CEO who sometimes feels like a fraud? If so, you are not alone.
In Chasing Perfection, Sue provides actionable practices to conquer self-doubt while maximizing your success. You’ll learn to stop chasing the illusion of perfection and eliminate the barriers to your full leadership potential. It’s time to dismantle your fixed mind-set and unlock limitless possibilities for yourself.
As a small business owner, I’ve read countless books on self-improvement, leadership, and business. In Chasing Perfection, Sue delivers tools, lessons, and best practices for navigating the challenges of success that are distilled from all these fields. Her stories and insights will help anyone trying to persevere in the midst of adversity, not just businesspeople.” - Jill Lipset
Many of the topics really resonated with me. The messages were raw and real. I was especially delighted to find so much additional content via the links at the end of each chapter. Even though I did read the book cover to cover, I do intend to go back and spend more time with individual chapters and all of the wonderful resources included online. Thanks for the information! - Tearinie Arhip
About the Author
Sue Hawkes started her first business at age 10 and was immediately bitten by the entrepreneurial bug. She’s moved on from her childhood days of selling macramé plant hangers to now helping leaders create cultures where accountability thrives.
In addition to serving as CEO of YESS!, Sue is a best-selling author, keynote speaker, Expert EOS® Implementer, Certified Business Coach, and globally recognized seminar leader. Her most recent book, Issues: Remove Friction, Fast-Track Your Growth, and Ignite Your Greatness, co-authored as part of the EOS Mastery Series, is available April 2026.
Sue is a frequent contributor to Forbes, Fast Company, Inc., and Entrepreneur and has been recognized by the Regional U.S. Small Business Administration’s Women in Business Champion of the Year award, Women Who Lead from Minnesota Business Magazine, NAWBO Minnesota’s Achieve! Vision Award and named a 2018 Enterprising Woman of the Year.
"The Maximizing Success Journal has caused me to intentionally prioritize time during my day to focus on becoming a better person and leader." - Chris Sietstra
Maximizing Success Journal
There are plenty of excuses to not journal. “I don’t know where to start. I don’t know what to write about. I don’t have time. It feels like another thing to do. I don’t see how this benefits me.”
The Maximizing Success Journal is designed for busy leaders like you, the people who don’t journal. With a question a day, theme each week, and reflection and preparation questions to help you stay focused, this journal is what you need to get started.
Create Your Business Breakthrough
Create the Business Breakthrough You Want is a collection of business breakthroughs shared by over 60 internationally-renowned business leaders.
If you're ready to create a business breakthrough, this is the book for you. It gives you the tools and confidence to overcome challenges and take quantum leaps forward in your business and financial development.
The Economics of Trust eBook
We all prefer to business with people we know, like and trust. So what creates that trust? Consistency. Whether it’s good or bad, consistent actions tell you what to expect as well as the predictable results you can expect in the future.
Learn the key aspects of creating trust in business, and access free tools at the end of each chapter to improve. It's time to grow your trust - and grow your business.
Self-Care Hacks to Avoid Burnout eBook
It's easy to fall into the habit of putting YOU last. Especially
during the sandwich years when your kids and parents both need you. We're working so hard to be everywhere for
everyone who needs us— for everyone except us.
This quick-start guide is filled with self-care practices I've learned over the years, as well as practices from other leaders I admire. Dive in and take care of yourself.
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